Small Business Scaling Secrets: How to Build a Sales Team That Actually Sells
- Louis Buniak
- Oct 1
- 2 min read
Published by Business Consulting Services
Helping small businesses scale from Roseville, CA and Las Vegas, NV — serving clients nationwide
🚀 Ready to Grow? Don’t Just Hire — Build a Real Sales Machine
Scaling a business means more than getting more leads — it means turning leads into consistent revenue. And that comes down to your sales team.
But here’s the truth: most small business owners either hire the wrong people… or hire the right people without giving them a plan, training, or systems to succeed.
At Business Consulting Services, we help business owners build sales teams that actually perform — not just sit around hoping leads close themselves.
🧩 Step 1: Hire With Intention — Not Desperation
Many business owners hire the first "salesy" person they meet. Bad idea.
What to look for in early sales hires:
Coachability and grit > charm and chatter
Proven experience in solution selling
Industry awareness, especially if you're B2B
Cultural alignment — someone who fits your vision and pace
✅ How we help: We assist in writing job descriptions, interviewing, and evaluating candidates based on your business model and growth goals.
📚 Step 2: Train Like a Leader, Not a Babysitter
You can’t just hand someone a phone and expect results. Sales training is not optional — it’s your engine.
What to train on:
Your offer (product/service knowledge)
Sales process and buyer journey
Objection handling and follow-ups
CRM usage and pipeline hygiene
Metrics, accountability, and KPIs
✅ How we help: We create custom onboarding and training plans that turn new hires into top producers — even if you’ve never managed a sales team before.
🧠 Step 3: Systematize & Automate Where You Can
No sales team thrives without good tools. Period.
Your team needs:
A CRM that tracks leads, deals, and follow-ups
Pre-written scripts, email/text templates, and offers
Reporting dashboards to monitor close rates
Automation for nurturing leads and setting appointments
✅ How we help: Together with FarMind Digital Services, we set up digital systems that streamline sales activities and remove bottlenecks — fast.
📈 Step 4: Scale With Strategy
When the foundation is in place, scaling becomes a numbers game — one you can actually win.
Scale smart by:
Monitoring sales rep performance
Doubling down on your best lead sources
Testing compensation structures that reward results
Building a leadership pipeline (train your future sales manager)
✅ How we help: Whether you’re ready to hire your 2nd rep or your 20th, we help design a sales org structure that grows with you.
📌 Disclaimer
Business Consulting Services is not a law firm, financial broker, lender, or licensed real estate agency. We provide consulting and strategic guidance only.
🙌 Want a Sales Team That Sells and Knows the Small Business Scaling Secrets?
You don’t have to guess, micromanage, or rely on luck. With the right support, you can build a sales team that consistently produces — and frees you to lead so that there aren't any small business scaling secrets.
Comments