How to Run a Halloween Promotion That Actually Brings in Clients

Published by Business Consulting Services

Helping new business owners nationwide from Roseville, CA and Las Vegas, NV

Spook-tacular small business vibes: A festive Halloween setup with pumpkins, spiderwebs, and glowing orange lights sparks creative promo ideas.

How to Run a Halloween Promotion That Actually Brings in Clients

Halloween isn’t just for kids — it’s a major opportunity for small businesses to boost visibility, drive sales, and attract new clients with a seasonal twist.

The key? Make it fun, but make it strategic.

Here are 5 Halloween marketing ideas that work — and how to use them in your business.

🎃 1. Run a “Scary Good Deal” (But Keep It Simple)

✅ Ideas:

• 2-for-1 bundles

• Flash sales (1-day only)

• Free upgrade or bonus with purchase

Just pick one strong offer and tie it to a spooky, playful theme — don’t overcomplicate it.

We can help you launch a campaign in under 48 hours.

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👻 2. Create a Halloween Landing Page or Promo Banner

Even if you don’t have an e-commerce store, you can create a simple promo page or home page banner.

✅ What to include:

• Offer details

• Call-to-action (book now, call today, claim the deal)

• Countdown timer (optional)

BCS can build and launch themed pages for your Wix or Shopify site — fast.

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🧛 3. Offer a “Trick or Treat” Option at Checkout or Booking

Let clients pick between two “mystery” perks:

• One might be a discount

• The other could be a freebie or surprise bonus

It’s a fun way to increase conversions without heavy discounting.

Use this in-store, online, or via email blast.

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🕸️ 4. Post a Costume Contest on Social

Social media algorithms love seasonal engagement — and your audience does, too.

✅ Quick ideas:

• “Best business-themed costume” contest

• Pet costume submissions

• Share-your-decor photo challenge

Offer a prize (even a $25 gift card or service credit) to drive attention and shares.

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🧠 5. Automate Your Promotion for Maximum Results

Once your offer is ready, we can help you:

• Send email + SMS promos to your client list

• Post to Google, Facebook, Instagram

• Auto-reply to inquiries and track leads

You focus on the business. We’ll set up the marketing behind the scenes.

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📞 Want Help Launching Your Halloween Promo?

It’s not too late. Let’s make your Halloween campaign fun, fast, and profitable.

👉 Schedule a Free Holiday Marketing Call

We’ll plan your campaign and help you launch it in a single session to run a Halloween promotion.